Grist: Screw Earth Day! One Day Is For Amateurs
I’m a huge fan of the website, , an excellent online source for environmental news. The site is always informative and often irreverant in the way they present their eco-news. Take for instance, their latest campaign, entitled ”" This tongue-in-cheek campaign aims to keep folks from focusing too much on any one particular day (like Earth Day on April 22nd) and asks us all to walk green talk every day, to truly make a difference.
“Too many people tokenize Earth Day, using it as an excuse to hug a tree one day and ram it with their SUV the next,” said Chip Giller, founder and CEO of Grist. “We say, screw that. One day is for amateurs. We can do better.”
Grist is giving away some free goodies to those willing to go green more than one day this year. By signing up for their daily and weekly news updates you will get a free download of their popular, award-winning book Wake Up and Smell the Planet: The Non-Pompous, Non-Preachy Grist Guide to Greening Your Day; and be registered to win a free trip for two (including round-trip airfare, full festival passes and carbon offsets) to Bonnaroo, the popular music and arts festival that has a long-standing commitment to sustainability.
To download a free copy of Wake Up and Smell the Planet and enter the Bonnaroo Music and Arts Festival sweepstakes, register at or .
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RRS subscribed, was a pretty good read actually tho I, personally, have a different view on the matter (well, kind of).
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